Julie Joyce gives us a lesson in effective writing that gets your point across in an effort to build links with quality content.

Great article on the effect of using social media sites like Digg, Reddit, Stumbleupon, and Delicious to increase your search engine rankings. Case study with Google analytics metrics provided.

"Among North American CEOs, 62% said that they think digital will grow this year, while 39% of non-North American CEOs said the same."

Loren Baker gives us 7 tips on how to make sites linkable. Among others: presentation, interactivity, accountability, social proof.

In case you missed their recent announcement about Flash, Google and Adobe have teamed up on a new algorithm to index text content in Flash. As a result of the new algorithm for Flash, Googlebot now indexes “textual content in SWF files of all kinds” and extracts URLs embeded in Flash.” A case study by Brian Ussery.